'Concepts joins Brooks in a special collaborative effort to re-introduce the Brooks Beast 1 for the first time since creation. The Retro Brooks Beast 1 brings back the stable running silhouette with elevated materials and a storyline that pays homage to Brooks Running Seattle, Washington roots. The Brooks Beast “Voodoo” features psychedelic insoles and an exclusive Concepts box that nods to one of Seattle’s most beloved artists, Jimi Hendrix.'
concepts first opened their doors in 1996 mixing the worlds of street, skate and fashion years before it was so easy to get hold of. concepts creates a unique retail experience and really manage to tell stories through their products like no one else.